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Another Reason To Be Glad You’re In TALK Radio
Bill Koenigsberg, one of Madison Avenue’s 800 lb gorillas, tells Radio Ink that radio needs to re-invent itself: “Radio has got to become more of an engagement vehicle. Engagement is critical for...
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What Gender is the Voice of God?
For our imaging and VO friends. The New York Times offers an interesting piece on why you don’t often hear women voicing movie trailers. “Research indicates that our brains are wired to prefer [female...
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What Matters Most in Radio News
CKLW-AM’s legendary 20/10 News is the subject of a great video currently flying around the Internet. If you haven’t seen it, watch it right now. If you are responsible for audio content creation in...
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Why Your Internet Stream is Lame
Radio-Info.com programming guru Sean Ross shares the challenges and frustrations of listening to radio on the web. As a power user of streaming, I agree with all of his observations. While many of the...
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Wise Words to Start the Week
As you start a new week in your spoken-word media career, take a few minutes to ask yourself what makes you unique — and whether you are bringing that compelling uniqueness to your talk radio show or...
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Now THIS is a Contact Page!
Talk radio websites often do a poor job of providing what many users want: detailed contact and programming information. I know from first hand experience that this shortcoming can actually hurt a...
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What You Can Learn from Rush’s Apology
I'm sorry, so sorry... Rush Limbaugh’s unprecedented apology for his attack on law student Sandra Fluke provides an important reality check for spoken-word performers at every level of every platform....
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Cable News: A Canary in Talk Radio’s Coal Mine?
Has cable news reached its peak — a point from which the audience can only decline? If so, what does that mean for political talk radio? Reuters media critic Jack Shafer believes cable news, which is...
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The Obama Ratings Recession?
“I’m afraid a lot of [conservative] news/talk stations are in for a nasty surprise with the November, December, (Holiday), and January PPM months.” That joyful noise comes from a highly-regarded talk...
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Phil Boyce: Stop the Hand-wringing over Conserva-Talk
Phil Boyce Salem VP/Spoken Word Formats Phil Boyce took issue with Talk Frontier’s recent post about a possible “Obama Ratings Recession” for talk radio: I distrust your “highly regarded” and...
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